Say hello to the iPhone 16 Pro and Pro Max. Apple’s latest high-end models may look familiar, but they have slightly larger displays than the iPhone 15 Pros: The screen on the iPhone 16 Pro is 6.3 inches and the Pro Max is 6.9 inches, an increase of 0.2 inches in both cases. Mainly, this means the bezels on the 16 Pros are ultra slim.
Really, it’s all about the camera button this time around. Both of the new Pro models have a dedicated button just for snapping photos and filming video, professional style. Lightly pressing the button activates the focus and pressing harder actually snaps a picture, similar to a DSLR. It’s touch-sensitive, too: A soft press opens up additional tools that are controlled by swiping along the button, such as setting the zoom and aperture. A long hold on the camera button swaps between still photo and video modes.
The camera button feels like a natural evolution for Apple, as part of the company’s long-standing mission to position the iPhone as an all-inclusive filmmaking machine. It’s also included in the non-Pro iPhone 16 models.
Internally, the camera is getting a little boost. The telephoto lens is capable of 5x optical zoom — that’s an increase specifically for the smaller Pro, which previously maxed out at 3x zoom.
The iPhone 16 Pros have a larger battery, resulting in another classic line during Apple’s live event: This is the “best iPhone battery life ever,” apparently. The new phones run on the A18 Pro chip, which is an upgraded version of the A18 found in the regular iPhone. It has a 16-core neutral engine, and Apple says its AI features will run up to 20 percent faster than on the iPhone 15 Pro.
The iPhone 16 Pro and Pro Max have faster chips and built-in support for , as do the non-Pro models this time around. This includes a new Visual Intelligence feature, which functions a lot like Google Lens — using the new camera button, users are able to take photos of signs and objects to instantly receive information about those places and things.
The newest Pros come in gold titanium, or the standard white, black or natural colorways that we’ve grown accustomed to. The gold titanium replaces last year’s for the iPhone 15 Pro.
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