Meta’s expanding access to its Broadcast Channels feature, with all Facebook Pages that have more than 10k followers now able to create their own channel on Facebook and Messenger. Meta first launched Broadcast Channels for Facebook and Messenger in October...
The platform formerly known as Twitter has refreshed and relaunched its “Flight School” ads education platform, with X’s new “Ads Academy” now available to those who want to improve their X ads knowledge. X’s Ads Academy is designed to help...
Pinterest has added a new way to raise awareness of your Pin presence, via improved board sharing, which will make it easier to share your Pinterest collections across other social apps. As you can see in this sequence, Pinterest improved...
Snapchat’s adding some new ways to keep users safe, with expanded restrictions on connections in the app, updated blocking tools, and new in-app warnings when previously reported users attempt to connect. Which is important, because Snapchat’s user base is primarily...
TikTok has shared some new insights into key trends in the app, as an addendum to its “What’s Next 2024” report. TikTok published its What’s Next trend prediction report in December last year, which outlined the key engagement shifts it...
Meta is expanding its fediverse sharing experiment once again, with Threads users in over 100 regions now able to cross-post between Threads and other decentralized social platforms that utilize ActivityPub protocols. As you can see in this example, the expanded...
TikTok still really wants people to shop in the app, and this week, it’s launching two new programs to support small businesses that are looking to display and sell their items via its in-stream shop displays. Under the broader banner...
TikTok may be on its way out of the U.S. (potentially), but it’s not gone just yet, and with over a billion active users, it’s still a valuable channel for marketing, and connecting with prospective shoppers via promotions. And with...
Threads is seemingly working on disappearing posts, while it’s also looking to add a new “Media” tab on profiles, replicating the presentation style of Twitter/X. First off, on disappearing posts. As you can see in this example, shared by app...
Meta’s VR social media experiment is coming to more users, with Horizon Worlds being expanded to more regions from today. https://www.youtube.com/watch?v=f0ZraXEpYjo Meta’s Horizon Worlds enables users to create their own interactive VR experiences, which is the foundation of Meta’s broader...
