LinkedIn’s expanding its sponsored articles ad option to sponsored newsletters as well, providing another way for brands to generate leads from their LinkedIn content. And with LinkedIn newsletters seeing significant growth in the app, it could be a valuable consideration...
WhatsApp’s looking to add more transparency to its group invites, by adding more context as to who’s added you to a group, and what the group is about, before you join. As you can see in this example, WhatsApp’s new...
X has shared some new usage stats, as it looks to spark more interest from advertisers moving into the second half of the year. And despite various reports to the contrary, X claims that it is seeing user growth, at...
With the U.S. TikTok sell-off bill still in place, which could see the app removed from America as of January next year, advertisers are already considering their options, according to new insights. As reported by Adweek, overall TikTok ad spend...
Hey, remember when Elon Musk vowed to defeat the bots “or die trying” when he took over at X? If our twitter bid succeeds, we will defeat the spam bots or die trying!— Elon Musk (@elonmusk) April 21, 2022 That...
YouTube’s testing out a new way to encourage participation with Shorts, by copying Instagram’s “Add Yours” sticker, which itself was duplicated from TikTok’s Duet option. Originality is overrated anyway I guess, but then again, the platforms themselves keep telling creators...
X is looking to try out another way to entice more X Premium subscribers, this time via a free trial, letting prospective users try out its add-on features before they pay. Though how exactly it would work is not clear...
TikTok has launched a new promotional campaign, in partnership with the UK Olympic team, to highlight how the app helps to support athletes and creators, while also showcasing its connection to the event. The new campaign features a range of...
TikTok’s trying out another way to get UK businesses to sell their products in the app, this time via a new “£1 Million Club” initiative, which aims to help UK retailers reach £1 million ($US1.28m) in revenue via the app...
After testing it out with IG Reels, Facebook is also now trying out a new “Clear Mode” for uncluttered Reels viewing in the app. As you can see in these screenshots, shared by app researcher Radu Oncescu, Facebook is experimenting...
