This will be handy. YouTube has announced that all creators in the U.S. can now use its “Dream Track” audio generation process, which enables you to create short audio clips, via AI, based on text prompts. https://www.youtube.com/watch?v=uQY6Z6O_dZQ Dream Track, which...
You can criticize X’s legal push to force advertisers to keep spending money on the platform all you want, but, apparently, it is working. At least in some capacity. Late last week, Unilever, one of the brands that X identified...
Content marketing guides, and tips from the social platforms themselves, often include vague notes like: “Make quality content.” But what does that actually mean? What, exactly, qualifies as “quality content” in a social media context? The answer, of course, is...
While it’s hard to say exactly how much, as LinkedIn doesn’t share a lot of specifics, LinkedIn usage is on the rise, with more and more people turning to the professional social network to share businesses-related updates with an increasingly...
Looking to partner with creators for your marketing efforts? An increasing number of brands are doing exactly that, with the battle for attention pushing more businesses to explore new means to expand their brand messaging beyond the usual push marketing...
Looking to get a better handle on Pinterest ads heading into the holiday season? This could help. This week, Pinterest is running a “Create a winning holiday campaign strategy” webinar, which will cover off on all the key aspects of...
TikTok’s looking to help businesses measure the actual impact of their TikTok ads on in-store visits, partnering with location data company InMarket on a new measurement solution option. InMarket’s conversion tracking process utilizes a range of touchpoints to more accurately...
You can criticize X’s legal push to force advertisers to keep spending money on the platform all you want, but, apparently, it is working. At least in some capacity. Late last week, Unilever, one of the brands that X identified...
X’s continued legal challenges to government removal orders are having an impact on the broader industry, but maybe not a good one, depending on how you look at it. Last week, X publicly criticized Australia’s eSafety Commissioner once again for...
Seeking some extra inspiration for your Halloween outfit or promotion? This will help. Google has launched the latest version of its “Frightgeist” Halloween search trends mini-site, which provides up-to-date listings of all of the top Halloween trends, based on Google...
